Memorised helps you pinpoint exactly when and why customers think of your brand
We identify the specific moments—known as Category Entry Points—when consumers naturally connect your brand to their purchasing needs.
Building Brands That Are Easily Remembered
At Memorised, our mission is clear: to enhance your brand's mental availability. We use cutting-edge AI tools and evidence-based marketing principles to help brands uncover exactly when and why they come to mind, ensuring greater effectiveness in your marketing strategy.
Our Story
Founded in 2025, Memorised began with a simple observation about how marketing insights are accessed.
The Challenge
Founded in 2025, having worked measuring and tracking brands, most clients didn't know how customers transitioned from everyday people to category buyers. Customers were telling us they believed in the research, but didn't know their category entry points.
The Discovery
A client in a session asked about whether AI could help, and we were stunned at the results. The similarities between real-world situations and what AI could uncover were astounding.
The Vision
Taking this insight, Memorised was born. A desire to bring marketing insights to those that do not have a dedicated research team.
Small in size, mighty in vision.
At Memorised.ai, the aim is to make Category Entry Points accessible to marketing teams of all sizes. Based in Adelaide, Australia but serving globally.
Your feedback directly shapes our roadmap – the features you see today exist because someone like you asked for them.
Questions or curious to see how Memorised works? Book a personal chat with MD, the founder.