Resources & Documentation

Everything you need to master Category Entry Points and build memory-driven marketing strategies that connect with buyers at the right moment.

Guides & Documentation

Comprehensive guides to help you understand and implement Category Entry Points

Category Entry Points in Marketing Briefs
Strategy Guide

Transform general marketing requests into memory-building assignments by telling every team which buying situations you want your brand to own.

Tools & Templates

Practical tools and templates to help you implement CEP strategies

Category Entry Generator
Interactive Tool

Generate category entry points for your brand using our AI-powered tool. Input your business details and get customised buying situation that highlight category buyers think about your brand.

Community & Support

Connect with other marketers and get support for your CEP implementation

FAQ
Support

Find answers to frequently asked questions about Category Entry Points and our platform.

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Start generating Category Entry Points for your brand and transform how customers remember you in buying situations.